Annihilating Matrix

The numbers 1, 2, … , 100 are arranged in a 10×10 table in increasing order, row by row and column by column, as shown below. The signs of 50 of these numbers are flipped, such that each row and each column have exactly 5 positive and 5 negative numbers. Prove that the sum of all numbers in the resulting table is equal to 0.

Source:

Quantum Magazine, November-December 1991